TORONTO, ON – March 10, 2023 – Global Latin music idol, Maluma, has just released his new single and video, La Reina, an empowering track dedicated to women, that transmits an inspiring message about the beauty and worth that all women carry naturally, no matter their age, sexuality, culture or physical condition in appreciation of their true value, their essence and the magnificence of being a woman by honouring and crowning them in every way possible. Stream or download La Reina here.

"I wrote this beautiful song in a music camp and it came to me as a gift from above, because I have always wanted to make a tribute to women. For me, the most important thing about this song is that the main characters are all these spectacular women and all the women around the world who are going to identify with it," Maluma expressed at the video production for La Reina.

The track was written by Maluma, Kevin Cruz Moreno, Edgar Barrera, Lenin Yorney Palacios and Luis Miguel Gómez Castaño. The music video was filmed in Medellin, Colombia; directed by Juan Luis Londoño Arias (Maluma), Juan Felipe Zuleta and Cesar "Tes" Pimienta; and produced by his very own Royalty Films.

The video highlights the beauty of 17 Colombian women. Each one reflects a different personality and essence, and also her own story: Yaneth Rodríguez Jiménez, Carmen Emilia Pulgarin, Angie Marquinez Montaño, Ana María Ramírez, Maritza Siagama Certiga, Diana Rodríguez Álvarez, Valentina López Rodríguez, Susana García Restrepo, Alice Barrada Castro, Alejandra Blanco Sánchez, Lina Loaiza Bran, Erika Medina Mesa, Silvia Rosa Julio, Martha Álvarez Ossa, Sara Llanos García, Marcela Vargas Osorio and Leidy Ocampo Quintero. Each woman models, sings, dances and shines to the rhythm of this endearing and empowering song. Watch the official video for La Reina here.

La Reina is the most recent single from Maluma's highly anticipated upcoming album due out later this year. The previous single being smash hit, La Fórmula, the artist's collab with Marc Anthony.

Maluma recently won two Premio Lo Nuestro awards for Banda Song Of The Year and The Perfect Mix Of The Year forCada Quien, his collab with Grupo Firme, underscoring his musical excellence and versatility.

DOWNLOAD - La Reina Artwork DOWNLOAD - Press Photos

Maluma is one of the leading voices in Latin music and a bona fide global youth idol. Born Juan Luis Londoño in Medellin, Colombia, he formulated his artistic moniker Maluma from the first two letters of the names of his mother, father and sister.

The 2018 Latin GRAMMY award winner for Best Contemporary Pop Vocal Album (for F.A.M.E.) is one of social media’s most popular artists with over 25 million Facebook fans, 8 million Twitter followers, and a whopping 63 million Instagram followers, making him the leading Latin male artist on Instagram and the first and only one to surpass 50 million followers. His official YouTube/VEVO channel has more than 28.1 million subscribers, having earned him a YouTube Diamond Play Button Award.

With his Maluma World Tour he has achieved unparalleled success, having sold over one million tickets in 105 worldwide concerts in 2017 alone and becoming the top concert-selling Latin artist in the world. In 2018 and 2019, he broke records achieving full houses in all of his shows throughout the United States and Europe selling out Madison Square Garden (New York), the American Airlines Arena (Miami) and two The Forums (Los Angeles), among others. With his 11:11 World Tour he also sold out Israel's largest venue, Yarkon Park in Tel Aviv (60,000+ audience); made history at the 18th annual Mawazine Festival in Rabat, Morocco, setting an all-time attendance record with his headlining concert in front of 200,000 people; and performed for the first time ever in Riyadh, Saudi Arabia in front of 25,000. He continued to take over throughout 2021 and 2022 with sold-outs in the United States, Europe, Latin American and the Middle East.

Since joining Sony Music Latin in 2015, Maluma has released seven albums Pretty Boy Dirty Boy (2015), F.A.M.E. (2018), 11:11 (2019), Papi Juancho (2020), 7DJ (2021), The Love & Sex Tape and The Love & Sex Tape Deluxe (2022). Maluma is the youngest artist to simultaneously hold both the #1 and #2 spots on Billboard's Latin Airplay chart and only the sixth act to ever achieve the feat he has now repeated three times. To date Maluma has had twenty-two #1 singles on Billboard's Latin Airplay chart.

Maluma's altruistic spirit is outstanding for the community work he leads with his foundation, El Arte de Los Sueños, based in Medellín, Colombia. Founded in 2016, the Foundation's mission is to transform at-risk youth through art and music education. In 2021, Maluma acted in his first Disney animation movie, Encanto, 2022 Oscar winner for Best Animation Feature. Earlier this year, Maluma debuted in Hollywood with his starring role as Bastian in the movie, Marry Me, alongside Jennifer Lopez and Owen Wilson.