LATTO RELEASES HIGHLY ANTICIPATED NEW ALBUM 777 VIA RCA RECORDS
BIG ENERGY REMIX WITH SURPRISE GUEST FEATURES OUT MONDAY, MARCH 28 HEADLINING 777 TOUR UNDERWAY
Toronto, ON – March 25, 2022 – Today, ATL-based Queen Of Da Souf rapper, Latto, releases her highly anticipated new album, 777, via RCA Records – click here to listen. Her latest project includes her previously released tracks – the electric single, Wheelie, featuring 21 Savage, her top 20 Billboard hit single, Big Energy, and her melodic track, Soufside, which paid homage to her roots in ATL. Additionally, the album has guest features such as Lil Wayne, Childish Gambino, Nardo Wick and more, plus a Big Energy (Remix) bonus track with surprise features coming out Monday, March 28. You can hear Latto’s new album live on her headlining 777 Tour that’s currently underway – click here to purchase tickets. Listen to 777: Latto.lnk.to/777.
For the past two years and counting, Latto’s made it known that she’s "the one you bitches hate, but they can't get past." To start off 2021 , Latto released The Biggest, the first official release under her new moniker, which explained the 23-year-old rapper’s reasoning for the stage name change, her intentions and moving forward with this new phase of her career. Following that with the release of her hit single, Big Energy, in September 2021 has made Latto inescapable. The Tom-Tom Club-sampled Genius of Love single cracked top 20 on the Billboard Hot 100 chart, currently seated at #14, and is now RIAA-certified Gold. It’s also been dominating all radio platforms – reaching top 5 at Pop and #1 at both Urban and Rhythm. In November, Latto had her late-night television debut on Late Night With Seth Meyers performing the certified smash hit.
With this new chapter of her career, Latto’s star continues to rise. She received her first-ever nominations for Best New Artist, and Best Female Hip-Hop Artist at the 2021 BET Awards. She followed that with performances at the 2021 BET Hip Hop Awards and 2021 MTV Video Music Awards (VMAs). She performed a medley of Big Energy and Soufside at the BET Hip Hop Awards and at the VMA’s she gave fans a sneak peek snippet of Big Energy prior to its release along with performances of her RIAA-certified Platinum singles, Bitch From Da Souf and Muwop, on their Extended Play Stage. In addition to her VMAs performance debut, she received her first VMA nomination for MTV Push Performance of the Year for Sex Lies. She was also nominated for two 2021 Soul Train Awards and one 2022 NAACP Image Award for Chris Brown’s Go Crazy (Remix) with Young Thug, Lil Durk and Future.
From her appearances on LA Leakers and Funk Flex with her viral freestyles to her feature on soundtracks for Halle Berry’s Bruised and F9: Original Motion Picture Soundtrack to her energetic appearances and sets at festivals – her elevation to the top remains unmatched. With over 880 million streams worldwide across all platforms and accolades continuing to rack up from her success, it’s clear that Latto has set the stage to become a global superstar.
Check out her new album 777 out now via RCA Records and stay tuned for more coming soon.
777 Tracklist:
1. 777 Pt.1
2. 777 Pt.2
3. Wheelie feat. 21 Savage
4. Big Energy
5. Sunshine feat. Lil Wayne & Childish Gambino
6. Like A Thug feat. Lil Durk
7. It's Givin
8. Stepper feat. Nardo Wick
9. Trust No Bitch
10. Bussdown feat. Kodak Black
11. Soufside
12.Sleep Sleep
13. Real One
Bonus Track – out 3/28
Big Energy (Remix)
Buy/Stream 777 Album: Latto.lnk.to/777
Watch Wheelie featuring 21 Savage
Watch Soufside
DOWNLOAD - Album Art
Raised in Atlanta, GA, 23-year-old rising rapper Latto has been making a name for herself since she was eight years old. The Rap Game Season One winner has continually released music since 2016 and signed with RCA Records in 2020. In June 2019, Latto released her EP, Big Latto, which included her breakout-hit song Bitch From Da Souf. The December 2019 release of her follow-up project, Hit The Latto, contained the remix version of the track featuring Saweetie & Trina, the accompanying video has been viewed over 86 million times. Prior to this, her impressive catalog of music includes Miss Mulatto (2016), Latto Let ‘Em Know (2017) and Mulatto (2018).
As part of the elite new wave of female rappers, such as Megan Thee Stallion, City Girls, Saweetie and more, Latto has proven that her pen game, replete with witty and raw verses, is unmatched. Her track, Bitch From Da Souf (Remix) featuring Saweetie and Trina went RIAA-certified Platinum, making Latto the first solo female rapper from Atlanta to accomplish this feat. She was also one of only two women inducted into the XXL 2020 Freshman Class, earning her another major milestone in her burgeoning career. In August 2020, Latto released her major label debut project Queen of Da Souf and later that year also released of the extended version of the project. It included multiple standout tracks such as “In n Out” feat. City Girls, Sex Lies ,featuring Lil Baby and the now RIAA-certified Platinum track, Muwop feat. Gucci Mane. In addition to her own music, Latto has been inescapable; from her cameo in Cardi B’s iconic WAP video featuring Megan Thee Stallion, to countless features including Chris Brown & Young Thug’s Go Crazy (Remix) with Future and Lil Durk, Chloe & Halle’s Do It (Remix) with Doja Cat and City Girls, NLE Choppa’s Make Em Say and more, she’s proven that Big Latto is bigger and better than ever before.
Latto’s first official release of 2021, The Biggest, was the introduction to her new moniker that explained her reasoning for the name change, her intentions and moving forward into the next stage of her career. To start off the new chapter, Latto received her first-ever nominations for Best New Artist and Best Female Hip-Hop Artist” at the 2021 BET Awards followed by performances at the 2021 MTV Video Music Awards (VMAs) on their Extended Play Stage where she gave fans a sneak peek snippet of Big Energy prior to its release along with performances of Bitch From Da Souf and Muwop. In addition to her VMAs performance debut, she received her first VMA nomination for MTV Push Performance of the Year for Sex Lies. She was also nominated for two 2021 Soul Train Awards and one 2022 NAACP Image Award for Chris Brown’s Go Crazy (Remix) with Young Thug, Lil Durk and Future.
From her appearance on LA Leakers with her viral freestyle to her feature on soundtracks for Halle Berry’s Bruised and F9: Original Motion Picture Soundtrack to her energetic appearances and sets at festivals, she continues to elevate. Latto’s latest singles, Big Energy and Soufside are on her newly released album 777, and the new project demonstrates that point further. Most recently, Big Energy has proven to be a certified smash-hit making it into the top 20 on Billboard’s Hot 100 chart (#14 currently), becoming RIAA-certified Gold, and dominating radio (cracking top 5 at Pop radio and was #1 at Urban and Rhythm). The track shows Latto embracing this new phase in her career – manifesting good fortune and hitting bar after bar with witty, captivating lyrics, but staying true to herself and her roots. Big Latto’s ‘got that real big energy’ and shows no signs of stopping.