COLOMBIAN GLOBAL SUPERSTAR LATIN GRAMMY WINNER AND 2023 GRAMMY AWARD NOMINEE MALUMA MAKES HIS DEBUT APPEARANCE ON THE FIRST TAKE

PERFORMS HAWÁI - HIS TRACK LOVED BY PEOPLE AROUND THE WORLD AND TOPPED THE BILLBOARD
HOT LATIN SONGS CHART FOR NINE WEEKS IN A ROW

TORONTO, ON – April 17, 2023 – In episode 310, Colombian global superstar, 2018 Latin GRAMMY winner and 2023 GRAMMY Award Nominee, Maluma, makes his first appearance on THE FIRST TAKE.

With his star continuing to rise across the globe, this Latin Urban Pop phenom will perform Hawái, his song that topped the Billboard Hot Latin Songs chart for 9 weeks in a row. Hawái also became the first number-one single on the Billboard Global Excl. U.S. chart and topped the charts in Argentina, Chile, Colombia, Mexico, Panama, and Spain.

Loved by people around the world, the song is an expression of sincere romanticism. Enjoy Maluma's alluring and sweet, smoky voice, groovy mood, and a South American twist on this one-shot performance, only on THE FIRST TAKE.
 
Maluma's THE FIRST TAKE performance on YouTube will be available all around the world. Premiere will be available for free on the YouTube channel, THE FIRST TAKE, on April 17th 8am EST / 6am PDT and on April 17th at 10pm JST here

THE FIRST TAKE is a YouTube channel from Japan that films and releases videos featuring artist performances shot in a single take. The channel has over 7 million subscribers -- the most out of all omnibus music channels in Japan. Performances are filmed in a pure white space with the artist in front of a single mic. The production is simple and stripped down, and the resulting footage highlights the artist's pure talent.
 
The channel is popular with the international audience, with about 30 per cent of the subscribers being overseas users from countries and regions such as Taiwan, Indonesia, the United States, and the Philippines.

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About Maluma
Maluma is a Latin musician, known for Latin pop, urban, reggaeton and salsa. He’s been a mainstay on the Billboard charts since his first track hit the Latin airplay and Hot Latin Songs charts in 2014 and has also crossed over with hits on Billboard 100. A social media sensation, Maluma was the first male Latino artist to surpass 50 million followers on Instagram and is currently the number one Latin male artist on the platform with 63M followers
 
Among Maluma’s best-known songs are Felices Los 4, HPHawái (with The Weeknd) and Corazon (with Nego do Borel), all of which hit the Billboard Hot 100. He’s also known for collaborating with music’s biggest names including Shakira on Chantaje in 2016 and Clandestino in 2018 and Madonna on Medellín in 2019.
 
Maluma has released six studio albums: Magia in 2012; Pretty Boy, Dirty Boy in 2015; F.A.M.E. in 2018; 11:11 in 2019; Papi Juancho in 2020; and The Love & Sex Tape in 2022. He was nominated for a Latin GRAMMY for best new artist in 2012 and won the Latin GRAMMY for best contemporary pop vocal album for 2018’s F.A.M.E., He also received a best Latin pop album GRAMMY nomination for 11:11 in 2020.
 
He has also added movie actor to his resume, voicing the character of Mariano in Disney’s animated favorite Encanto in 2021 and starring as Bastian alongside Jennifer Lopez and Owen Wilson in Marry Me in 2022.