ONCE A TREE ESCAPE THE RUSH IN NEW SINGLE AND VIDEO
WATCH THE SELF-PRODUCED VISUAL BY ONCE A TREE’S HAYDEN AND JAYLI WOLF HERE
NEW EP SET FOR RELEASE FALL 2020
Toronto, ON – July 14, 2020 – Today, Toronto-based Indigenous electronic music duo, Once A Tree, return with their introspective new single, Rush. While the title suggests a fast-paced energy, the vibe is meditative and reflective. The duo’s self-directed visual sees vocalist Jayli Wolf wandering the streets of Los Angeles, living in the moment. Watch and listen to Rush here.
“We live in a world where people want instant gratification. But sometimes, chasing after that can leave you feeling empty,” Once A Tree say of the track. “And the things that used to feel like magic lose their lustre.”
Once A Tree is a Toronto-based Indigenous electronic music duo comprised of BC-born Hayden and Jayli Wolf. They are multidisciplinary artists that combine an array of skills, vision and DIY work ethic to blaze their own path. They released their debut album, Phoenix, in November 2017 (winning Best Electronic Album of the Year at the 2018 Indigenous Music Awards) and met while leaving the doomsday religion they were both raised in. Excommunicated by their community, they decided to use music as their voice.
The duo began writing folk music in a small valley town near the Canadian Rockies. When Jayli won a songwriting competition, the two were flown to Toronto to shoot a music video. They arrived in the city with two suitcases and a guitar; looking for a fresh start and determined to pursue their dreams. After relocating to Toronto, Hayden was accepted into The Remix Project, where he was able to hone his music production skills. The two began to evolve their sound, infusing mellow beats with dream pop melodies. To date, Once A Tree has released numerous singles received to critical acclaim, including Whatever You Do Kid, What You Say, Run, Worth, Born For This, Coming Down and more.
Whatever You Do Kid was released in October 2019. The liberating piece inspires listeners to reflect, take chances and live in their truth. Listen to the song here. Their previous single, What You Say, took them to Mexico to capture a sense of freedom. Hayden and Jayli self-directed the video, creating a piece as liberating as a vacation in a new place. Set against the vibrant backdrop of San Miguel de Allende, we see vocalist, Jayli Wolf, traversing the city streets with a model skeleton, symbolizing “dead weight.” Loosely following the story of someone in a dead-end relationship, the visual sees Jayli jumping in between the worlds of her imagination, culminating in her burying the burden she has been carrying in the relationship, ultimately setting herself free. Watch What You Say here.
What You Say followed Once A Tree’s previous song, Worth, another powerful piece highlighting the group’s intentional storytelling. They returned to their home province of British Columbia, filming in the southeastern region’s Lower Kootenay Band Territory with First Nations Youth from Yawa Nukiy School, honouring Jayli’s Indigenous roots and Saulteaux heritage. The music video follows a young girl resembling a monster. She feels neglected at home, invisible on social media and bullied at school. The end of the video reveals that the girl isn’t really a monster – it’s simply a visual representation of the inner belief system she carries and has built from exterior judgments, evolving into courage, compassion and understanding above all.
Learn more about Once A Tree below, and continue following them on their journey as they prepare to release a new EP this fall.
About Jayli Wolf:
Raised in a doomsday cult. Forged in the wild. She lost everything and everyone for renouncing her childhood faith. That is when she discovered herself; began to heal through music; and started the work of reclaiming her indigenous heritage. Jayli Wolf is an Indigenous singer-songwriter, actor, and filmmaker based out of Toronto, Canada. She works to be a role model in her community, speaking to indigenous youth about the entertainment industry and empowering them to follow their dreams. She started creating music, producing, and directing film with her partner and collaborator Hayden Wolf to fully execute their vision for their band’s music videos. Their debut releases and self-directed videos had them featured on platforms like Rolling Stone, PEOPLE Magazine, MTV, Billboard, and Nylon; This followed with them winning Best Electronic Music Album at the 2018 Indigenous Music Awards for their debut album, Phoenix. She now begins on a new journey to tell more personal tales from her past, and stories of reclamation, with a debut solo project on the way.
About Hayden Wolf:
Raised in a doomsday cult in the mountains of British Columbia, Canada - Hayden Wolf holds a unique perspective on life and philosophy. He is now a multi-faceted visual and sonic artist based out of Toronto. Over the recent years Wolf has lent his creative talents to Drake's clothing brand, October's Very Own - overseeing and executing their visual content creation. He is known for his role in the Canadian electronic music duo Once A Tree, composed of himself and partner Jayli Wolf. Their self-directed music videos, records and stories have premiered and featured on platforms like Billboard, Rolling Stone, People Magazine, Nylon, and MTV.