COMMON RELEASES NEW SINGLE IMAGINE FEATURING PJ AND MUSIC VIDEO TODAY
Toronto, ON – July 1, 2021 – Today, Academy Award, Grammy and Emmy award-winning artist, Common, released his new single, Imagine, featuring PJ. Listen here. He also released a powerful music video for the track. Watch here.
Imagine dares listeners to imagine a world the way it should be. One where people treat each other with respect, listen to diverse points of view, and whose actions are community minded. Featuring PJ, Common's dynamic counterpart on What Do You Say, this imagined paradise comes to life in a spirited music video by director, Emmanuel Afolabi.
Of the release Common said, “I wrote ‘Imagine’ at a time when we were all going through a lot. But something kept telling me to focus on the good and the things I wanted to see in the world. For me, music is one of the things that gives me hope and happiness throughout these times, whether I am creating it or listening to it. So I wanted ‘Imagine’ to create that feeling of how you can play a song and feel inspired. How a song can make you move and also move your spirit. Essentially, I want us all to feel like days are getting better and that great times are ours for the taking. And the first step in feeling that way is imagining it.”
The Imagine music video was filmed recently in Los Angeles as the world began to open up again. The video takes the lyrics of an idealized world and puts them into action. With the worst of the pandemic hopefully behind us, people now have the ability to come together and make their dreams a reality. They now have the opportunity to change the world and make it a place it was always imagined to be.
Common is an artist, actor, author and activist. With a storied career spanning three decades, his work has been recognized with numerous GRAMMY® Awards, as well as an Emmy® and an Academy® Award for the song, Glory, which he co-wrote and performed with John Legend.
His latest album, A BEAUTIFUL REVOLUTION Part 1 was released in October 2020 through Loma Vista Recordings. The album was written as music to go with a movement. It shares the message that through a pandemic, racial and social justice protests, and a polarizing election, people can still lead with love and positivity, even when there is still so much work to be done.
Common’s album LET LOVE was released in August 2019. The album was inspired by his work and experiences while writing his second memoir, LET LOVE HAVE THE LAST WORD, which was released May 2019. The memoir was quickly deemed a New York Times best seller in its first week of release. This book follows his first memoir, One Day It’ll All Make sense, which was released in 2011 and was also a New York Times best seller.
Common’s 11th studio album, BLACK AMERICA AGAIN, was released November 4, 2016 on ARTium/Def Jam Recordings. The album includes socially conscious single, Black America Again featuring Stevie Wonder and the anthem Letter to the Free, the end-title track to Ava Duvernay’s powerful Oscar-Nominated documentary 13TH, for which he also received the 2017 Emmy for Best Music and Lyrics.
For the past few years, Common has dedicated countless hours and has been deeply engaged in social justice and advocacy work around mass incarceration, mental health, and voting. After the success and impact of his Imagine Justice concert in 2017 and his Hope & Redemption Tour to eight different prisons, Common decided to establish and launch Imagine Justice as a new nonprofit in 2018. Centered at the intersection of art and activism, Imagine Justice is dedicated to leveraging the power of art to advocate for communities around the country, to fight for justice and equality and to stand united against injustice wherever it appears.